Trusted by emerging brands to improve clarity, strategy, and growth

Turn Data into Business Growth

We help businesses make confident decisions through research, consumer intelligence, and strategy.

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Our Capabilities

SOTRS is a leading market research and business consulting firm in Kolkata.

Strategy & Growth

Data-backed expansion strategies to scale your business.

Consumer Intelligence

Understand your customers through real behavioural insights.

Retail & Experience

Improve customer journey and increase conversions.

AI & Data Solutions

Use AI tools and analytics to drive smarter decisions.

Industries We Serve

Retail & Consumer

Education

Food & Hospitality

Healthcare

Startups & SMEs

Insights & Research

SOTRS is a leading market research and business consulting firm in Kolkata specializing in consumer behaviour analysis, retail strategy, and data-driven growth solutions. We help businesses make informed decisions using structured research, local market intelligence, and advanced analytics.

Kolkata Consumer Behaviour

Understanding how the city spends.

Youth Market Trends

Where the next generation is investing attention and money.

Retail Hotspot Analysis

Identifying high-potential business locations.

Case Study

Anjali Jewellers

Structured research insights to improve customer understanding and retail experience.

Single hotel to restaurant chain

Step by step processes

Within

Market analysis for healthy sncaks

About SOTRS

We help businesses solve complex challenges using data, research, and strategic thinking.

SOTRS is a research-driven consulting firm founded by  the University of Calcutta Ph.D.

Dr. Soumyadip Banerjee
Entrepreneur| Researcher | Strategy Consultant

Let’s Build Your Growth Strategy

Get a research-backed roadmap tailored to your business.

Book a Strategy Call +91 9083141848